A look at some of the successful attempts:
NGC Augmented Reality: http://player.vimeo.com/video/31479392?autoplay=1
Mickey Mouse:
AXA Insurance AR:
Ice Cream :: http://www.brandchannel.com/home/post/2010/06/21/Unilever-Smile-Happy-Ice-Cream-Promo.aspx
Goodbuzz Case Studies: http://mygoodbuzz.blogspot.com/2011/11/increasing-value-of-augmented-reality.html
App Shaker :: https://www.facebook.com/appshakerUK?sk=friendactivity
Some more Case Studies: http://www.invokemedia.com/augmented-reality-better-than-regular-reality/
One more Video: http://player.vimeo.com/video/30432530?autoplay=1
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